Hat Attack

Hat Attack is a contemporary accessories brand based in New York, recognized for its commitment to quality craftsmanship and functional design. Since its founding in 1981, the company has established a reputation for creating elevated, everyday pieces that balance modern trends with a timeless approach to sun protection.

Frequently Asked Questions

What is Hat Attack known for?

Hat Attack is a New York accessories brand known for elevated, modern hats and bags. Founded by a husband-and-wife team, it has built a reputation over decades for quality craftsmanship at an accessible price.

What materials does Hat Attack use?

Hat Attack works in natural straws like raffia and Panama straw, along with woven and paper straw, plus felt, canvas, and cashmere across the wider line. The summer hats here lean on lightweight, breathable straw.

How do Hat Attack hats fit?

Hat Attack designs to a standard 57 centimeter, about 22.5 inch, head measurement and describes itself as a one size fits most brand. Because crown height and shape vary by style, fit differs slightly, and many hats add an adjustable inner band.

What does Hat Attack offer?

The range spans brimmed sun hats, fedoras, Panamas, and packable bucket styles, plus caps and accessories like towels. Many styles are made for travel and sun protection, and some are hand made in the brand's Connecticut factory.

How do I care for Hat Attack straw hats?

Spot clean straw and raffia styles with a damp cloth and let them air dry, keeping them away from moisture. Store hats on the crown or lightly stuffed so brims hold their shape, and wash cotton towels cold.

How can I style Hat Attack pieces?

Pair a wide-brim straw hat with a sundress for the beach, a structured fedora with jeans and a blouse for city days, or a packable style for travel. The accessories finish warm-weather and vacation looks.

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Hat Attack

Novelty Turkish Towel

Beach Cap

Packable Raffia Bucket Hat

Jill XL Hat

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